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A local artist says many of the 200,000 or so visitors to the Badminton Horse Trials go to shop.
There are dozens of marquees and more than 500 exhibitors selling everything from clothes, to horse equipment, to jewellery at the event.
Local companies from Wiltshire, Gloucestershire, Bristol and Somerset have been selling to visitors.
One of them is sculptor Jan Sweeney who has been exhibiting at Badminton for 30 years.
